Terms of service
Short version: MISE is a content platform for businesses. You pay a monthly or yearly plan through Mollie, you get a monthly allowance of credits, and you can cancel. You approve every post before it goes out and you stay responsible for what it says about your products. AI output can be wrong, so check it. Our liability is limited as is usual between businesses. Belgian law applies.
MISE by MODUS ("MISE") was called Trendpost until November 2026. Every mention of MISE means the platform as it is called at the time.
1. Who we are
ZESTOLOGY BV, trading as MODUS, which runs the platform MISE by MODUS
Enterprise and VAT number BE 1013.413.339
Veeartsenstraat 45, bus 116, 1070 Anderlecht (Brussels), Belgium
hello@modus-ops.be
In these terms "we" and "us" mean ZESTOLOGY BV. "You" means the business that opens an account or signs an order.
2. Business customers only
- MISE is only for businesses, organisations and self-employed people acting for their trade or profession. It is not offered to consumers.
- When you sign up you confirm that you act for business purposes and you give us a valid enterprise or VAT number. If you are a consumer, do not use MISE.
- The person who signs up confirms that they may bind the business.
3. What these terms cover
- These terms apply to every account, trial, plan, credit pack, order form and use of MISE, including the app, the approval links we send to your reviewers and our support.
- Your own purchasing terms do not apply, even if you refer to them, unless we accept them in writing.
- If an order form or quote we both signed says something different from these terms, the order form wins for that point.
- The privacy policy and the data processing agreement (DPA) form part of these terms. The DPA applies where we process personal data for you.
- These terms are drafted in line with Belgian law, in particular Book VI and Book XI of the Code of Economic Law and Book 5 of the Civil Code, and with EU rules on data protection (GDPR) and artificial intelligence (AI Act, Regulation 2024/1689).
4. Definitions
- Platform: the MISE software, websites, apps, approval links and APIs we make available.
- Workspace: your space in MISE, holding one or more brands.
- Your content: everything you or your users put into MISE: brand details, photos, logos, packshots, product data, ingredient lists, texts, feedback, and the social, shop and email accounts you connect.
- Output: what MISE produces for you with or without AI: ideas, captions, blog drafts, images, product scenes, carousels, video clips, voice-overs, newsletters and suggestions.
- Credits: the units that measure paid AI work, such as generated images, AI video seconds or clips, voice-overs and research calls.
- Plan: the subscription you choose, with its price, allowance and features as shown on our pricing page or your order form.
- Users: the people you invite to your workspace, and the reviewers you send an approval link to.
5. Account and users
- You keep login details secret and make sure your users follow these terms. You are responsible for what happens in your workspace.
- Tell us straight away at hello@modus-ops.be if you think someone got into your account without permission.
- Reviewers who open an approval link can only see and approve or comment on the posts on that link. You decide who receives a link.
6. Trial
- We may offer a free trial of 7 days with a limited allowance (currently 30 generated images and a daily cap on AI use).
- A trial does not turn into a paid plan by itself. It only becomes a paid plan when you choose a plan and give a payment mandate.
- If you do not choose a plan, the workspace is paused at the end of the trial. We keep its content for 30 days so you can still choose a plan or export, and then delete it.
- During a trial MISE is provided as it is, without any commitment on availability. Section 18 still applies.
- One trial per business. We may end a trial early if it is misused.
7. Plans, auto-renewal and cancellation
- Monthly plans run per calendar month or per month from the start date, as shown when you subscribe. They renew automatically for another month. You can cancel at any time in the app or by email. The cancellation takes effect at the end of the month already paid. We do not refund part months.
- 12-month plans run for 12 months from the start date. You pay up front or monthly, as shown when you subscribe. They renew automatically for another 12 months unless you cancel before the renewal date. We send you a reminder at least 30 days before each renewal. If you pay monthly on a 12-month plan, the remaining months of that term stay due if you cancel early, unless we end the plan for a reason that is ours.
- Upgrades take effect straight away. We charge the difference for the rest of the current period. Downgrades take effect at the next renewal. A downgrade can reduce your allowance, brands or seats. Make sure your workspace fits the new plan in time.
- Price changes. We may change plan prices for a valid reason, such as higher provider costs. We tell you at least 30 days before. A new price applies from your next renewal. If you do not accept it, you can cancel before it applies, at no cost. Prices of a 12-month term do not change during that term.
8. Payment through Mollie
- We take payments through Mollie B.V., a licensed payment institution in the Netherlands. Accepted methods are Bancontact, credit and debit card and SEPA direct debit. Mollie's own terms apply to the payment itself.
- Your first payment sets up a recurring mandate (card or SEPA direct debit). By subscribing you allow us to collect each renewal and any credit packs you order through that mandate. You can change the payment method in the app.
- All prices are in euro and exclude VAT. We invoice electronically. Belgian customers pay Belgian VAT. For customers with a valid VAT number in another EU member state, the reverse charge rule applies and you account for the VAT.
- If a payment fails, we try again and tell you. If it still has not been paid 14 days after our reminder, we may pause paid features until it is paid (section 17).
- For late payment, the statutory interest of the Belgian Act of 2 August 2002 on late payment in commercial transactions applies, plus a fixed compensation of €40 for recovery costs, without prejudice to proven higher costs.
- Questions about an invoice must reach us within 30 days of the invoice date.
9. Credits and fair use
- Each plan includes a monthly allowance of credits, for example a number of generated images per month. What costs credits, and how many, is shown in the app before you start the job. AI video is charged per clip or per second of video, depending on length and quality.
- Unused allowance does not roll over to the next month.
- Credit packs. You can buy extra credits (packs). A pack is valid until the end of the billing period in which you bought it. Packs are not refundable and have no cash value.
- Failed jobs. If a job fails because of us or our providers, it costs no credits. Automatic retries after our own quality checks are on us.
- Fair use. Plans are meant for the normal marketing of the brands in your workspace. To protect the platform and our costs, we apply technical limits, such as a daily cap on AI use and a limit on parallel jobs. If your use is far above that of a normal customer on the same plan, we will contact you first and suggest a plan or pack that fits. We may slow down or hold jobs that put the platform at risk.
- We may change what an action costs in credits for a valid reason, such as a change in provider prices. We show the new cost in the app before you use it and tell you at least 14 days before if it changes the value of a plan you already paid.
10. Acceptable use
You will not, and will not let others:
- use MISE against the law, or to make content that is misleading, defamatory, hateful, discriminatory, violent, sexual involving minors, or that infringes someone else's rights;
- make images, video or audio that show real, identifiable people without their permission, or that imitate a real person's voice, unless you have their written consent;
- use MISE for political campaigning, for medical, financial or legal advice to the public, or for any practice prohibited by article 5 of the AI Act;
- scrape, crawl, copy or harvest the platform, other customers' content, our templates, prompts, agent instructions or outputs by automated means, except through features or APIs we offer for that purpose;
- reverse engineer, decompile or disassemble MISE or try to extract its source code, prompts or model settings, except to the extent the law expressly allows this despite a contractual ban;
- use MISE, its outputs, templates, prompts or know-how to build, train, benchmark or improve a product or service that competes with MISE, or to train AI models;
- get around credit limits, plan limits, security measures or access controls, share accounts beyond your plan, or resell access to MISE without a written reseller agreement with us;
- upload malware, overload the platform, or test its security without our written permission;
- upload content you have no right to use, including photos, music, fonts and logos.
MISE is made for businesses that create content for their own brands. Agencies and others who create content for clients may only use MISE with a prior written agreement with MODUS.
11. Your content
- You keep all rights in your content.
- You give us a non-exclusive, worldwide, royalty-free licence to host, copy, adapt, analyse and process your content only as far as needed to provide MISE to you, to keep it safe and to fix problems. This licence ends when your content is deleted.
- We do not use your content to train AI models, and we do not show it to other customers. We use the business versions of AI providers, where training on customer data is off by default or switched off by us.
- We may use anonymised and aggregated data about how MISE is used, such as which formats are made most, to improve MISE. This data does not identify you, your brands or any person.
- You confirm that you have the rights and permissions needed for your content, including permissions from photographers, models and people who appear in it, and that our processing as described in these terms does not infringe anyone's rights.
12. You approve every post, and your claims stay your responsibility
- MISE never publishes without a human approval from your side. A post, blog, newsletter or other output only goes out after you or a user you authorised approves it and schedules or publishes it.
- When you approve, you take responsibility for the content as published, including text, images, claims, prices, offers, tags and links.
- Food and product information. If you sell food or other regulated products, you make sure that what you publish complies with the rules that apply to you, in particular:
- Regulation (EU) 1169/2011 on food information to consumers, including article 7: images and texts must not mislead about the product, its ingredients, origin, quantity or effects, and must not show ingredients or serving suggestions in a way that misleads;
- Regulation (EC) 1924/2006 on nutrition and health claims: only authorised claims, used under their conditions;
- allergen, ingredient and label information, which must match your real product and label. MISE does not invent ingredient lists; if one appears wrong, correct it before you approve;
- organic, origin, award, sustainability and price claims, which you must be able to prove.
- Advertising and platform rules. You make sure posts comply with advertising law (including Book VI of the Code of Economic Law on unfair commercial practices and comparative advertising), the rules for marking ads and paid partnerships, and the rules of each social platform.
- MISE may warn you about possible problems, for example a claim that looks like a health claim. These warnings help, but they are not legal advice and they do not replace your own review.
- You indemnify us against claims from third parties and fines that follow from content you approved or uploaded, except where the problem was caused by our breach of these terms.
13. AI-generated output
- Nature of AI output. Output is made by statistical models. It can be wrong, out of date, biased or look real while not being real. Always check output before you use it. We do not promise that output is accurate, unique or fit for a specific purpose.
- Ownership. As far as the law allows, all rights we may have in output made for your workspace pass to you when it is made, provided the plan is paid. We do not claim ownership of your output. In the EU and elsewhere, AI-generated material may not be protected by copyright, so others may be free to use similar material.
- No exclusivity. AI models can produce similar output for other users. Our templates, layouts, styles and generic prompts remain ours and may be used for other customers. You receive a non-exclusive licence to use them for your own brands as long as you have a plan, and for content you published while you had a plan, without time limit.
- Marking under the AI Act. Under article 50 of the AI Act, AI-generated images, video and audio must be marked in a machine-readable way so they can be detected as artificially generated. Today, images and video made with Google's models carry Google's SynthID watermark, which Google applies when the content is made. We are working on adding C2PA metadata to exported files. You must not remove or alter these marks.
- Labels by you. Where the law or a platform requires it, you label content as AI-generated when you publish it. This applies in particular to images, video or audio that resemble real people, places, objects or events and could falsely appear real (article 50(4) AI Act), and to platform rules such as AI labels on Instagram, Facebook, TikTok or Pinterest. MISE shows which assets are AI-generated so you can do this.
- Product images. Product scenes are made from your real packshot. They must show your product as it really is. Do not approve a scene that changes the label, colour, size, contents or ingredients of the product, or that suggests a feature it does not have.
- Third-party models. Output depends on AI providers listed in the sub-processor list. Their usage policies apply to the extent they are passed on to you in these terms.
14. Connected platforms and integrations
- You can connect accounts with third parties, such as Instagram and Facebook (Meta), LinkedIn, Pinterest, TikTok, Shopify and Klaviyo. You authorise this connection and can revoke it at any time.
- Those services are chosen by you and run under their own terms and privacy policies. You comply with their terms, including rules on automation, content and ads. We are not a party to your agreement with them.
- We only use a connection to do what you ask in MISE, such as publishing an approved post, reading results or pushing a draft. For Klaviyo we only create drafts; we never send a campaign.
- We are not responsible when a platform changes or ends its API, rejects or removes content, limits reach, or suspends your account, unless this was caused by our breach of these terms.
15. Availability and support
- We do our best to keep MISE available and working, but we provide it on a best-effort basis without a guaranteed uptime or service level, unless your order form says otherwise.
- We may carry out maintenance, which we try to plan outside office hours and announce in advance when it is planned.
- We may change, improve or remove features. If we remove a main feature of your plan during a paid period, we tell you at least 30 days before, and you may cancel and get back the prepaid amount for the period after the change.
- Support is by email on Belgian working days. We aim to reply within 2 working days.
- Keep your own copies of important content. MISE is not a backup service.
16. Confidentiality
- Each party keeps the other's confidential information secret and only uses it to perform these terms. This includes your unpublished content, plans, results and business information, and our non-public product, pricing, prompts and know-how.
- This does not apply to information that is public without fault of the receiving party, was already known to it, or must be disclosed by law or a court. In that last case the party tells the other first where allowed.
- This duty lasts for the term of the agreement and 5 years after it. For trade secrets within the meaning of Book XI, Title 8/1 of the Code of Economic Law, it lasts as long as they remain trade secrets.
- We do not name you as a customer or use your content in case studies without your written permission.
17. Suspension
- We may suspend all or part of your access, after notice where possible, if:
- an invoice remains unpaid 14 days after our reminder;
- you seriously breach these terms, for example section 10 or 12;
- your use creates a security risk or risk of harm to MISE, other customers or third parties;
- a court, authority or one of our providers requires it.
- We limit the suspension to what is needed, and lift it as soon as the reason is gone. Your content is not deleted during a suspension.
18. Liability
- We carry out our work with the care expected from a professional software supplier.
- Our total liability under the agreement, for all claims together in any period of 12 months, is limited to the amount you paid us for MISE in the 12 months before the event that caused the damage. For a free trial, it is limited to €100.
- We are not liable for indirect or consequential damage, loss of profit, revenue, turnover or customers, loss of reputation, missed opportunities, fines imposed on you, or loss of data you could reasonably have kept a copy of.
- We are not liable for damage caused by content or output you approved, by your failure to check output, or by changes, outages or decisions of third-party platforms and AI providers.
- These limits do not apply to fraud, intentional fault, gross negligence, or where the law does not allow limitation, such as death or bodily injury.
- Claims must be reported to us in writing within 6 months of the moment you discovered or should have discovered the damage.
19. Force majeure
Neither party is liable for delay or failure caused by events beyond its reasonable control, such as strikes, energy or internet outages, government measures, war, pandemics, cyber attacks on providers, or outages, restrictions, model withdrawals or policy changes at essential cloud, AI or social platforms that cannot reasonably be replaced in time. If force majeure lasts longer than 60 days, either party may end the agreement in writing without compensation.
20. Term, termination and data export
- The agreement starts when you open an account and runs until it is ended under these terms.
- Either party may end the agreement with immediate effect by written notice if the other party seriously breaches it and does not fix the breach within 14 days of a written notice, or if the other party becomes insolvent within the limits allowed by Belgian insolvency law.
- Export. You can export your posts, captions, blog drafts and assets from the app while your plan is active. After the agreement ends, your workspace stays available read-only for export for 30 days.
- Deletion. After those 30 days we delete your content from the live systems. Copies in backups are removed when the backups roll over, at the latest 35 days later. We keep invoices and accounting records as long as the law requires.
- Sections that by their nature should continue after the end, such as 11.5, 12, 13.2, 16, 18 and 23, remain in force.
21. Changes to these terms
- We may change these terms for a valid reason, such as new features, new law or a new provider. We tell you at least 30 days before by email and in the app.
- If a change is to your disadvantage and you do not accept it, you may cancel before it takes effect, without cost, and we refund any amount you paid for the period after that date. Changes needed to comply with the law may apply sooner.
- We do not change the main features or price of a paid 12-month term during that term, except as allowed in sections 9.6 and 15.3.
22. Other provisions
- You may not transfer the agreement without our written consent. We may transfer it to a company that takes over MISE or our business, and will tell you.
- If a provision is invalid, the rest stays valid. We replace the invalid provision with a valid one that comes as close as possible to what was intended.
- Not using a right straight away does not mean giving it up.
- Notices by email are valid. Our address is hello@modus-ops.be; yours is the account owner's email.
- These terms exist in English and Dutch. If they differ, the English version prevails.
23. Applicable law and courts
- Belgian law applies, excluding the Vienna Sales Convention (CISG).
- We first try to solve any dispute by talking. If that has not worked within 30 days, the courts of the judicial district of Brussels, Dutch-speaking division, have sole jurisdiction. We may also bring a claim before the courts of your registered office.
Questions
Email hello@modus-ops.be and a person will answer, without jargon.
ZESTOLOGY BV · BE 1013.413.339 · hello@modus-ops.be